Full-Stack Marketing & Funnel Build Scaling AI Income Blueprint to Consistent $100k+ Months How a complete evergreen system, monthly promotions, and a high-ticket ascension model turned an inconsistent $30k–$40k business into a $700k record month.
$700k Record Month Revenue
$100k+ Consistent Monthly Run Rate
$7,800 High-Ticket Upsell Added
3 Years Partnership Duration
The Situation When I joined Blog Growth Engine — which later rebranded to AI Income Blueprint — founder Adam Enfroy had already built a strong front-facing presence on YouTube. They had an audience, a community, and a course product. What they didn’t have was a reliable, automated system to convert that attention into revenue. Revenue was hovering around $30k–$40k a month, mostly driven by sporadic, manually-run promotions. Every dollar required someone to show up and push. There was no machine running in the background. I was brought in initially to write YouTube scripts. The channel grew from 100,000 to 200,000 subscribers during that period. But when the team saw what I could do with copy and funnels, they handed me the entire marketing operation. The mandate: stop trading effort for revenue. Build a system that runs on its own.
Before Revenue before the system
After Revenue after the system
The Strategy I didn’t start by tweaking a headline. I mapped out the entire customer journey from YouTube viewer to paid customer and identified every gap. Then I built the infrastructure to close those gaps — from scratch, in about two weeks. Here’s every piece of the system.
1 Opt-In Page — Capturing the Lead
YouTube videos drove traffic directly to this landing page. One job: capture the email address. I wrote the headline, the subhead, and the button copy — every word engineered to get the click without friction.
AI Income Blueprint — Opt-In Page
AI Income Blueprint opt-in page
The opt-in page — designed and written by JC.Deen
Opt-In Page Walkthrough
Video walkthrough of the opt-in page
2 Bridge Page & Masterclass — Shifting Beliefs Before the Pitch
After opting in, leads landed here. The masterclass page isn’t a sales pitch — it’s a belief-shifting experience. I scripted the video, structured the slide content, and designed the page. The goal was to get leads to the sales page already sold on the idea, not just the offer.
AI Income Blueprint — Masterclass Page
AI Income Blueprint masterclass bridge page
The bridge / masterclass page — designed and written by JC.Deen
Masterclass Video
The masterclass video I scripted and helped produce
3 Video Sales Letter & Sales Page — The Close
The centerpiece of the funnel. I wrote and produced the full VSL, then built a long-form sales page around it. The offer: a $2,997 program at a 50% discount ($1,497). The page is copy and design-heavy — scroll through the full version below, or open it in a new tab to see the complete build.
Video Sales Letter (VSL)
The Video Sales Letter I wrote and produced for AI Income Blueprint
AI Income Blueprint — Sales Page
AI Income Blueprint full sales page
Scroll inside the frame to view the full sales page — designed and written by JC.Deen
4 7-Day Deadline Funnel — Automated Urgency
Every lead who opted in entered a 7-day automated sequence. I wrote every email — one per day, each with a specific job. Day 1 welcomed and re-framed the opportunity. Days 2–5 handled objections, built social proof, and deepened desire. Days 6–7 drove urgency with the deadline. The sequence ran on autopilot, converting leads while we slept.
1
Welcome
2
Story
3
Proof
4
Objections
5
Value
6
Urgency
7
Last Call
7-email automated sequence — every email written by JC.Deen
Monthly Promotions: Monetizing the Fence-Sitters The evergreen system captured the buyers who were ready. But every list has a large segment of people who are interested but not yet convinced. That’s where monthly promotions came in. Every month, I sat down with the founders to brainstorm a new angle — a fresh bonus stack, a limited-time offer, a new hook. Then I executed everything: updated the sales page, built the offer, and wrote the full promotional email sequence. These campaigns reliably converted the fence-sitters the evergreen funnel had been warming for weeks.The Ascension Model: The Real Revenue Multiplier The biggest breakthrough came when we stopped thinking about the $1,497 course as the end of the customer journey and started treating it as the beginning. We had a thriving Skool community of buyers who were getting results. We started running targeted promotions inside that community — emails, posts, direct outreach — to get the most engaged students onto a phone call. On those calls, they were offered a $7,800 high-ticket coaching package. I wrote the emails, structured the offer, and helped build the call booking flow. The ascension model turned our best customers into our highest-revenue customers.The Results The combination of the automated evergreen funnel, strategic monthly promotions, and the high-ticket ascension model completely transformed the business. Revenue went from unpredictable $30k–$40k months to a consistent $100k+ baseline.
$42k March 2024
Net Revenue
$95k July 2024
Net Revenue
$700k Record Month
Evergreen + Promos + Ascension
Over three years, this system was the primary engine behind the brand’s growth to $10M+ in total revenue. I built it, ran it, and kept improving it — everything outside the product itself.Tools & Stack Every piece of this system was built and managed across a specific set of tools. Here’s what powered the operation:
Page Design
WordPress + ThriveThemes
Built every funnel page and site page using ThriveThemes as the visual page builder inside WordPress.
Checkout
ThriveCart
Handled all order processing, upsells, and order bumps through a custom ThriveCart checkout page.
Deadline & Urgency
Deadline Funnel
Cookie-based deadline timers that gave each lead a personalized 7-day countdown from the moment they opted in.
Course & Community
Skool
Course delivery and the active student community were both hosted on Skool.
Email Marketing
ActiveCampaign
All automations, broadcast emails, cart abandon sequences, and promotional campaigns were built and managed in ActiveCampaign.
Work with JC Want a system like this for your business? Start with a marketing audit. I’ll map out exactly where your funnel is leaking and what to build next. Apply for a Marketing Audit